Ford Moving Full Steam Ahead after Big First Half;

Ford's executives and shareholders can not get enough of the latest news that Ford is doing well again and back to high profitability. Ford's models that have helped the company break its personal records can be found at Cincinnati Ford dealerships. Ford's new models generated $1 billion in net pricing increases. Ford sold many models at higher prices than it ever has. Ford dealer prices are more comparable to VW Dealer prices now with the price increases.

Concord Toyota Dealers hope that their automaker will continue to put out high quality rival models to Ford's latest lineup which is one of its best yet. Ford hopes to continue to break personal records for the rest of 2010, and the company is off to an excellent start for the year with its highest profit in over 12 years.

Ford hopes to continue to increase its earnings regardless of the somewhat slowed economic climate around the world. Ford had a 20 percent rise in U.S. sales with minimal discounts for the second quarter with a net income of $2.6 billion. The quarter was Ford's fifth straight profitable quarter.

Ford's CFO said that the company expects to maintain its higher pricing levels for the rest of 2010 and it will ease in pricing for 2011. Light vehicle sales in the United States are going to fall short of forecasts, but Ford will not let the news stop it from putting out several new models that are revamped or totally new from scratch.

Ford is closing the gap on both Asian and European competitors like Toyota, Volkswagen, Honda, and others. Ford is doing the best that they can to match the quality that these foreign competitors have been known to put out, and Ford will continue to do well as long as they follow this type of business model.